Food & Food Service

Food/Foodservice Solutions and Experience

Over 30 years of Experience Helping Companies Profitably Compete in Asia’s Food Markets

Technomic Asia is a strategic consultancy firm with more than 30 years of experience throughout Asia. Through proprietary research and consulting, Technomic Asia assists globally-expanding companies to build their Asian businesses through high quality market strategy and implementation assistance.

Technomic Asia has broad experience in Asia’s food and foodservice sectors at multiple channels, including…

  • Packaged food/beverage
  • Retail
  • QSR
  • Full service restaurants
  • In-plant
  • Hotels
  • Food safety and inspection

Having conducted over 1,000 assignments for more than 300 western firms in Asia, Technomic has a unique competence to assist companies in their regional entry and expansion initiatives through both organic and acquisition strategies. Technomic’s process builds a strong business case for our clients’ growth strategies which are founded on a detailed understanding of market dynamics. Since the early 1980s, Technomic Asia has been assisting clients in the following key areas:

  • Market assessment
  • Competitive analysis/SWOT
  • Voice of customer probes
  • Channel strategy
  • Regulatory assessment
  • Acquisition & Alliance
  • Business start-up and incubation support
  • Logistics and distribution

Example case studies are presented below: